We are looking for a marketer with a passion for photography, graphic design and video editing.
Primary role:
- Create, plan and execute the comms plan for the business via the various platforms
- Create and plan all business advertising campaigns, event promotions and press releases
- Maintain marketing literature and web content
- Coordinate marketing efforts with external suppliers including contracted digital marketing agency
- Manage and control the Marketing/Business Development workshop area, including banners, pop-up stands, presentation equipment, stock control of brochures and promotional items.
- Carry out market and customer research to support marketing activities
- Assist with preparing and implementing targeted marketing campaigns (e.g. new product launches, targeting new markets).
- Monitor effectiveness and regularly report back on the various marketing activities undertaken, with view to drive continuous improvement in marketing activities.
- Assist with managing and updating the customer database and CRM system
PHOTOGRAPHY/VIDEO:
- Organise and coordinate professional photography/video and editing.
GRAPHIC DESIGN:
- Graphics generation for social media, website and exhibitions using Adobe Creative Cloud/Canva or similar.
EVENTS:
- Organise event presence and promotion including: trade shows, graduate fairs, internal company events.
- Assist the marketing executive by being the key point of contact for all exhibitions and liaise with event organisers and their logistics partners to arrange shipping of exhibition materials and a smooth stand build (i.e. decide on booth layout, selection and hire of furniture, graphics, power, etc.)
- Plan and arrange travel for exhibition/conference attendees.
DESIRED KNOWLEDGE:
- Bachelor's degree in marketing, business management, graphic design or similar.
- CRM (Ideally, HubSpot
- CMS
- Social media scheduling platforms (e.g Hootsuite, HubSpot)
- GA4
- Video and photography editing software
- Adobe Creative Cloud